A very enjoyable book, Gladwell uses illustrations and stories from history and the present day to try and understand why outliers are able to stand out and be successful in their fields. He uses examples from software (Bill Joy, Bill Gates), music (The Beatles), geniuses (Chris Langan), physics (Robert Oppenheimer), law (Joe Flom), psychology (Lewis Terman and his Genetic Study of Genius) and even his own mother and father, to understand what makes someone successful. I particuarly enjoyed the chapter entitled "The Ethnic Theory of Plane Crashes", where Gladwell uses examples from Korean Air's awful record in the 1990s, to their incredible recovery to be one of the world's safest airlines in the mid 2010s, to understand their turnaround. Fascinating stuff, with some really interesting takeaways.